Marketing Communications Specialist – B2B Industrial/Energy – Michael Page International (UAE) Limited
We are looking for a hands-on Marketing Communications Specialist to support the execution of the marketing strategy across digital channels, executive thought leadership, content marketing, and demand generation.
Client Details
Our client helps heavy industry decarbonize by replacing fuel-based steam with solar thermal heat. This reduces energy costs and improves long-term energy security. Their proven technology is already operating some of the world’s largest solar steam projects across sun-belt regions in oil and gas, metals, and mining.
Description
Content Creation & Writing
Research, write, and edit high-quality B2B content across all channels (social posts, newsletters, executive communications, campaign copy, and marketing materials)Produce content that meets the standard of leading B2B brands ( clear, authoritative, and insight-driven, not promotional)Translate complex industrial and energy topics into sharp, accessible content for senior business audiences including CFOs, CEOs, and policy makers decision-makersMonitor industry trends, activity, and market developments to identify timely content opportunitiesMaintain a consistently high editorial standard across everything published under the company name.
Social Media Management
Own and manage the social media content calendar across LinkedIn, X, and YouTubeWrite, schedule, publish, and monitor content aligned with the brand, messaging, and business prioritiesTrack social interactions, audience engagement, and platform analytics (identifying what performs and why)Provide regular performance reports with clear insights and recommendationsStay close to market trends and best-in-class B2B content to continuously raise the bar on what the company publishes
CEO Thought Leadership
Own and execute the CEO’s LinkedIn thought leadership program end-to-end – content calendar, drafting, editing, publishing, and performance trackingDevelop and maintain a compelling, authoritative executive voice that reflects the positioning as the world’s leading industrial heat platformIdentify timely angles from industry news, policy developments, and market events for executive commentarySupport broader executive communications and key company announcements
Agency & Creative Coordination
Work closely with external creative agencies, designers, and video producers to brief, review, and deliver marketing assetsWrite and own creative briefs for social media visuals, short-form videos, charts, and campaign assetsEnsure all agency output meets brand standards, messaging hierarchy, and editorial quality before publicationManage feedback cycles and timelines to keep content production on track
Newsletter & Audience Communications
Write, build, and manage newsletters for customers, partners, and investors through HubSpotMaintain audience segmentation and mailing listsMonitor engagement metrics and continuously improve content performance based on data
Analytics & Reporting
Track and report on performance across social media, content, and newslettersMonitor key metrics including reach, engagement, audience growth, and content effectivenessProvide regular, actionable reporting to the Head of MarketingUse data to inform content decisions and improve performance over time
Profile
3-5 years of experience in B2B marketing and content marketing, ideally within the industrial sectorExceptional written and verbal English skillsProven experience managing social media channels, content calendars, thought leadership programsStrong understanding of email marketing, audience segmentation, and campaign performance trackingStrong analytical, organizational, and project management skillsExcellent attention to detail and editorial qualityExposure to account-based marketing (ABM) and enterprise sales environments is a plusExperience working with external agencies and creative partners
Job Offer
High level of ownership and visibility across the organizationDynamic and collaborative environment with close interaction across teamsHands-on culture with short decision-making pathsOpportunity to work closely with senior leadership and contribute to strategic initiativesInternational exposure across global markets and customer segmentsFlexible working arrangements supporting productivity and collaborationProfessional growth through skill development and cross-functional learningTeam-oriented culture focused on continuous improvement, innovation, and impact
Job Details
| Posted Date: | 2026-10-30 |
| Job Location: | United Arab Emirates – Dubai |
| Job Role: | Marketing and PR |
| Monthly Salary: | US $5,000 |
Preferred Candidate
| Career Level: | Mid Career |
