Marketing Analyst – SAS Human Capital

Marketing Analyst

Location: United Arab Emirates

Salary: Competitive market related

Our client is a leading packaging manufacturer for the FMCG industry, supplying companies across the region.

They are looking for a Marketing Analyst to enhance the development of their product and services

Role and responsibilities

• Responsible for researching, analyzing, and interpreting market trends, customer behavior, and competitor activities.

• Support strategic decision-making and identify business opportunities.
• This role plays a key part in guiding product development, marketing strategies, and sales initiatives through data-driven insights.
• Conduct comprehensive market research to analyse industry trends, customer demographics, buying habits, and competitive landscape.
• Prepare market intelligence reports and dashboards to present findings and recommendations.
• Monitor and evaluate the effectiveness of pricing strategies, and product performance.
• Assist in forecasting market trends and preparing demand planning reports.
• Collaborate with cross-functional teams such as Sales, and Finance to support business strategy and planning.
• Track key performance indicators (KPIs) to measure success and identify areas for improvement.
• Evaluate potential market entry opportunities and prepare feasibility studies.
• Maintain up-to-date knowledge of the industry, economic indicators, and regulatory developments.
• Support strategic initiatives with data modelling, SWOT analysis, and market sizing.

Job Details

Preferred Candidate

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