Social Media Mangaer + Digital Marketing Assistant – Alpha Physique
Alpha Physique is a long-established online fitness coaching brand in an active growth phase. We are looking for a content-focused Social Media Manager to run our main business Instagram end-to-end and to supply ready-to-post content for our founder’s personal profile. This is an organic, growth-driven content role — not a sales or DM role.
Key Responsibilities
Alpha Physique (primary account) — full end-to-end content ownership:
- Research — trends, hooks, formats, audio, competitors.
- Batching, editing Reels (vertical / 9:16) and static graphics, and captioning.
- Scheduling and publishing the full content calendar.
- Building and maintaining the organic story / scale system.
Rhia Edwards (personal account) — content-supply / support:
- Research and inspiration, editing Reels and statics, and building a ready-to-post content bank.
- Delivering a clear week-by-week posting plan (Rhia schedules and captions her own posts).
- Monitoring comments and flagging items for Rhia.
- Community engagement — monitoring and responding to comments, resharing tagged content.
- Reporting on growth KPIs.
Ad hoc: general administration and GoHighLevel tasks as directed by Rhia.
Not in scope: DMs, lead generation and sales conversations.
Hours & Schedule
Monday to Sunday. Bulk of work Monday to Friday; weekends are monitoring and maintenance only (confirming scheduled posts go live, comments, uploads, resharing stories) — no heavy production.
What Success Looks Like (KPIs)
Follower growth, engagement growth, and leads generated from content (Alpha Physique), with 100% on-time posting and timely community responses.
What We’re Looking For
- Proven Instagram management and organic growth experience.
- Strong short-form video editing (Reels / 9:16) — CapCut, Premiere or equivalent.
- Static / graphic design (Canva or similar).
- Sharp copywriting and captioning in a bold, direct, athlete-credibility brand voice.
- Confident owning a content calendar and batching workflow; familiar with scheduling tools (GoHighLevel a plus).
- Reliable, self-managing, strong written English, available across the agreed hours.
Job Details
| Posted Date: | 2026-06-24 |
| Job Location: | United Arab Emirates – Dubai |
| Job Role: | Marketing and PR |
Preferred Candidate
| Career Level: | Mid Career |
| Degree: | Diploma |
